One of the things the Internet has accomplished more then any other medium is the extent of interactivity possible. Almost every other medium elicits a passive process where we ingest visual or audio content but it doesn’t usually allow us to alter or change it. The Internet and the rapid expansion of technology has truly […]
As a digital marketing consultant, I’m fully aware of all the “social media” gurus out there and individuals preaching that “social media” is the holy grail for all of your marketing problems. Truth be told, social media is a great technology that has enabled the democratization of content, and it allows smaller entities to broadcast […]
Thanks so much to everyone who joined my “Internet Famous” webinar yesterday presented by Accion New York. Special thanks to Accion for for hosting the event. I realized that I tried to fit a lot of information into 1 hour so I hope you were able to take away some valuable tips. In a nutshell […]
I think its safe to say that the Internet has effectively altered every aspect of culture that’s conceivable. I would almost go as far to say that a definitive dividing line exists between pre-internet and post-internet culture. Every aspect of all creative mediums has changed and is continuing to evolve due to our use of […]
Failure is definitely a word we’re all terrified of but within the entrepreneurial world its something we have to learn to embrace. No matter what type business you’re in, no one is successful without a few failures along the way. The preconceived notion that entrepreneurs become successful overnight is a fairy tale or pipe dream. […]
You must have been under some sort of Internet rock in the last year or so to have missed out on the meteoric ascension of the rapper Lil B. He’s probably the best example of how the Internet and Social Media can transform a burgeoning avant garde bedroom artist into Fader magazine covers and sold […]
On Saturday September 10th I had the pleasure to speak at a DIY Business Association Conference in Brooklyn, NY. Take a look at the DIY Business Association website and some pictures from the conference below. The room was filled with wide eyed entrepreneurs brimming with optimism and dreams. I was so excited to have been […]
Making the transition from the corporate world into the entrepreneurial realm is an arduous task, but my career in advertising left me with an indispensable knowledge on how to become my own business woman. Within the entrepreneurial world, I always felt it was frowned upon to have had a more conventional “job”, but more often […]
Tweens are becoming the new go-to source for how to market and sell to adults. It seems our very children are the ones advertisers are seeking out on how to sell us our fancy new “toys”, whether it’s a sleek aerodynamic Detroit built monolith, or a Smartphone. One industry that’s definitely become prevalent in teens […]
On Saturday September 10th I’ll be participating in the DIY Business Conference at Loosecubes HQ in Brooklyn, NY, and I wanted to share my own personal experience with small business loans. Deciding to start your own business is no easy task. My eyes always twinkle with excitement every time I hear peers and friends speaking […]