When looking to expand your business internationally, there are a few factors to consider. The list below will help you identify which market is right for your brand: 1. Assess How Easy it is to Ship to Specific Country Cost effective and hassle free shipping is extremely important to grow your business internationally. You’ll […]
Instagram recent direct messaging feature is a powerful effective marketing tool enabling companies to engage directly with their exiting fans. Brands can now send personal photo & video messages to up to 15 people. Companies now can explore other means to fully reach out and engage with their consumers more effectively and efficiently. Here is […]
While in Berlin, I had my share of discussions about complexity of entering the US market. Many of the brands I spoke too, had the unrealistic notion that anything was possible in the US. They assumed that all it takes is introduction to the right individuals and access to the right sales channel to […]
Online retail marketing is ever evolving from product promotion to establishing personal relationship with your customers. Customers support brands with their best interest at hand regardless of their geographic location. The opportunities for smaller brands to reach a global audience are greater than ever especially since smaller brands can really nurture their customer and have […]