Let’s face it, everyone is glued to their phones these days, and it’s not just to stay in touch. People are using their phones to shop! Mobile marketing is HUGE, and it’s surprising to see a lot of small retailers not taking advantage of the mobile market. Did you know that there are actually a […]
A lot of time has gone by since we last talked about email marketing. (Check back to my previous episode with Aweber, episode 10, in case you missed it or if you need a refresher.) Since it’s been awhile, like 48 episodes ago, I wanted to dive deeper into exactly what helps increase your open […]
It’s safe to say we all understand the importance of reaching out to bloggers and influencers. Duh. We all also understand the significance of collaborating with them, the aim being to expand your reach so you can get more people to know and care about you. The more people talk about you, the more people […]
Ever wonder how your business can give back to the greater good of the community? Trying to think of ways to contribute to a cause bigger than yourself? How can you make a difference and create a sustainable fair trade business? Meet Daniela Castellano, Journalism major turned entrepreneur, and founder of Castellano Ethnic Origins. The […]
Are you guilty of copying and pasting? Have you ever been caught red-handed? Can you say awkward? The other day, I was having lunch with a friend of mine, and he was copying and pasting the same message to send to all of his Tinder matches. Apparently, this method is called the “spam it effect;” messaging multiple people with the exact same message. He vouched that you can be more efficient and increase your chances of getting a date except when you get caught calling a girl Rebecca when her name is Veronica. In terms of dating, the spam it effect […]
What a whirlwind of a week, from one networking event to the next! It has been a nice change of pace from my usual hermit tendencies. I have completely neglected networking these last few months. It was about time I get back out there and meet fellow entrepreneurs. I attended a Refresh Miami event where I decided […]