[Tweet “Consumers want unique items that represent their one-of-a-kind personality.”] Customization is nothing new. Long time players like Etsy and Threadless helped to grow the movement. By letting people have access to pieces from independent designers, Etsy gives users the chance to purchase totally unique items you won’t find in stores. Threadless has taken […]
Small business owners considering expanding to Europe are often overwhelmed and don’t know where to start. Start small! Don’t try to tackle an entire continent, go country by country to get your feet wet. [Tweet “If you are interested in tapping into the European market, Germany is a great country to target.”] Here is why: […]
[buzzsprout episode=’179420′ player=’true’] Building a global tribe doesn’t open overnight. For Slideluck, the process happened organically over the course of 10 years. Slideluck started back in 2000 in Casey’s backyard in Seattle and grew into a global non-for-profit organization. Slideluck has now chapters in 100 cities around the world. What is most extraordinary is that Slideluck […]
Tumblr has 120 million monthly visitors from around the World. Many indie brands have successfully expanded their business and even sell their items directly on Tumblr. So how can Indie fashion brands leverage this powerful platform and learn from the successes of others?
If you can’t see video above – click here: http://youtu.be/kqeK8ESsnng There are thousand of e-commerce stores out there but setting your business from the competition can be hard. Getting traffic to your online store is an achievement in itself. Surprisingly, many online fashion businesses make the same e-commerce mistake when launching their store. They are unable […]
The slow fashion movement is gaining traction in the US thanks to conscious consumers and ethically conscious curation sites.
To succeed in the global market, it is key to find trust worthy manufacturing partnerships, a scalable e-commerce platform, and affordable fulfillment centers.
In this podcast, Daren will share his secret recipe to Global Success and tribes and tribulations of being a smaller brand competing with the big players.
E-commerce retailers struggling with abandoned shopping carts may be overlooking a very important aspect in online shopping: trust. Many international shoppers will be more hesitant to make an e-commerce purchase if they don’t know your product and don’t trust you as a brand yet. This is especially true for first-time buyers. So what’s the best way […]
Hybrid retail is an emerging retail form in which e-commerce stores acquire pop-up space or brick & mortars to expand their brand presence. Hybrid retail can be a great way for E-commerce brands to grow their international exposure.