If you can’t see video above, click here: https://youtu.be/ma3cp_77oiM What do you get when you combine the love to shop and the love to use Instagram? Answer: A gold mine for marketers. Through my business meetings and interviews, I have learned that Thais just love to shop, specifically on their phones. Instagram is huge in Thailand; as a […]
If you’re an entrepreneur or a vlogger who is passionate about learning how to really push the boundaries and market your business the right way, there are a number of ‘recipes’ you can implement to achieve growth. In today’s podcast, I reached out to Matt Tran, the mind behind Engineered Truth – a unique Youtube […]
If you can’t see video above, click here: https://youtu.be/2W1DD7HyvTY As you might know, I’ve been busy traveling all over Asia. Currently, I’m in Bangkok recuperating from my non-stop traveling. It’s been a wild ride so far, and not spending enough time in each city has made it a blur, so it feels good to stay put […]
For any e-commerce business to succeed, it’s crucial to perpetually grow your customer flow, and increase your brand loyalty in the process. Deciding which marketing approach to take based on your web metrics can be tricky to get right first time. Questions like “How can I avoid cart abandonments?” “How can I increase my conversion […]
If you can’t see video above, click here: http://youtu.be/gY0QEkt6sOM Starting your own business can open up a whole host of exciting opportunities, especially when thinking about building new client relationships, honing your creative flair and fitting your very own business plan around a busy lifestyle. But when it comes to achieving that work-life balance, every once […]
In a world of instant gratification, where anything our heart desires is just a mouse click away, it’s becoming increasingly difficult to find ways to grab people’s attention and keep them interested. Whether your goal is to attract subscribers towards your fashion blog, gain valuable customers for your e-commerce business, or you simply want to […]
If you can’t see video above, click here: http://youtu.be/9bH2Kdq1J9Q Increasingly, having a video marketing strategy is key to the success of any business. Youtube has more than 1 billion users who watch 6 billion hours of footage per month. The opportunities to grow your brand awareness while generating more sales are definitely present on youtube. E-commerce […]
Good copy, snappy headlines and clever brand positioning can make the world of difference in how your business is perceived by others. In the worlds of advertising and marketing, we’re surrounded by thought-provoking strap lines and insightful articles which appeal to our senses. Great copy needs to not only grab the attention of the reader, […]
If you can’t see video above, click here: http://youtu.be/jjrrj7LYtlI While in Seoul, South Korea, I took a class to learn how to make kimchi. Kimchi is one of my favorite dishes – but let’s just say I am not much of a cook. I learned through the process that starting a business is a lot like making […]
In today’s cut-throat world of catwalk shows, street style bloggers and e-fashion retailers, when it comes to breaking through the fashion industry and actually becoming recognized for your craft, it can be tough. Whether you’re a budding style blogger with a story to tell, an emerging e-commerce brand looking to build an online community, or […]