As more and more of our lives are increasingly being led online, our collective definition of reality keeps changing and shifting based on the amount of technology we come in contact with. This idea really comes into focus when discussing the idea of social media and exactly where reality begins and the simulation ends. Social […]
I know my title feels off but SXSW was an amazing controlled environment where I was able to analyze marketing first hand. Beyond all of the other topics which were featured between influencer marketing, geo-location marketing and gamifying your world; I got the most insight from observing the mayhem. SXSW became my laboratory where I could […]
Social networking has become the go to platform in the new era of Web 2.0 interaction. Without utilizing these new tools you would be missing out on a huge number of opportunities and potential avenues for real-life networking. At the same time you can’t just jump on Facebook or Twitter with your soon to […]
Social Media has become such a common concept that no one thinks twice about incessantly checking their Twitter, website, Facebook, and blog feeds, sometimes all at the same time, but one aspect that’s emerged as social media has become a more prevalent concept is the idea of social media contributing too and increasing narcissism. Narcissism […]