Many businesses think that building a reliable product is enough to bring them customers they deserve. They want their brand to be organically discovered and grow their audience through word of mouth. Unfortunately, this misconception is what hurts most e-commerce businesses out there. Digital advertising and marketing get a bad rep. However, they are necessary […]
With the amount of publicity The Hunger Games has been getting in the US and its record breaking box office numbers, I was naturally curious to see if it was getting the same reaction across the world. Even though I haven’t seen the movie, Rolling Stone and other respected publications have been giving it extremely […]
For a lot of small companies figuring out different ways to get their product out there can become a challenge. I always recommend that start-up brands and even more established companies should have their own Facebook Store. Why Facebook retail? Because the statistics are so strong in your favor. Facebook users spend an average of […]